
HeyGen review: pricing, strengths and weaknesses
Creators, marketing and training teams that produce avatar videos and translate them into several languages without filming.
The score in detail
Our scoring gridPlans and prices
600 credits per month (Avatar IV: 16 credits a minute with a photo look, 31 with a video look; lip-synced translation: 6 credits a minute). Videos up to 30 minutes, 1080p export, no watermark, voice cloning, 175+ languages. No extra credit purchases: upgrade to Pro instead.
1,000 credits per month at the first tier, then tiers up to 100,000 credits for 4,300 USD per month (3,586 USD billed yearly), e.g. 2,000 credits for 99 USD or 10,000 for 460 USD. Everything in Creator, 4K export, editing of translated scripts, access to all advanced models. More credits: move to a higher tier.
1,500 credits per month shared by the team (added seats add no credits). Extra credits at 0.05 USD each, in blocks of 100 for 5 USD, with optional auto-reload. Videos up to 60 minutes, 4K, 5 custom avatars, SAML/SSO, collaboration, interactive videos, SCORM export.
Custom credits and terms, no maximum video length, 10+ custom avatars, multiple workspaces, SCIM, central role management, invoice billing, dedicated customer success manager.
Free plan: No credits: up to 3 videos per month (1 to 3 depending on region per the help center), 1 minute max per video, watermark kept, 1 custom video avatar, 500+ stock avatars, 30+ languages, no credit card required.
Strengths
- Low entry price (24 USD per month billed yearly)
- Lip-synced video translation in 175+ languages
- Free plan with no credit card
Weaknesses
- Data hosted in the United States only
- Credit usage varies by avatar model (4 to 48 credits a minute)
- Free plan limited to 1-minute videos with a watermark
Data and GDPR
- Data hosting
- All customer data is stored in the United States on AWS. No EU hosting option is mentioned; transfers from Europe rely on the Data Privacy Framework and Standard Contractual Clauses.
- GDPR
- SOC 2 Type II, stated GDPR and CCPA compliance, EU-US Data Privacy Framework certification, Standard Contractual Clauses for the EU, UK and Switzerland, Data Protection Officer based in Europe.
- Self-hosting
- No
